Now, the social media sensation who lent her viral “hawk tuah” moment to a new digital coin is the face of the latest controversy centered around crypto and what some are calling an all-too-familiar racket meant to trick people out of their money.

The Hawk Tuah cryptocurrency, listed as HAWK, was launched on the Solana blockchain and has been billed as a memecoin—crypto that gets a big boost in price thanks to widespread internet attention. Welch told Fortune magazine that HAWK was “not just a cash grab,

Cryptocurrency is apparently such a hot commodity that Hailey Welch, a.k.a ‘Hawk Tuah Girl,’ is participating.

Another year, another memecoin pump and dump. Influencer Haliey Welch, who rose to fame as the "hawk tuah" girl earlier this year, launched a eponymous memecoin on Wednesday. Why? We're still not entirely sure,

Hawk Tuah Girl's $HAWK Meme Coin Rug Pull Scandal, also known as $HAWK Token Rug Pull Controversy, refers to an online controversy involving an alleged rug

Haliey Welch - known globally as the Hawk Tuah girl - achieved overnight fame after two words made her go viral on the internet but things have spiralled in recent days

Soon after, to the surprise of no one—other than the unlucky few who decided to buy HAWK on public markets—the coin collapsed more than 95%. The upshot is retail investors got fleeced, while a group of insiders pocketed $3 million,

Internet sensation Haliey Welch has come under heavy fire from NRL supremo Phil Gould following her meme coin disaster.