They projected the words “heil” and “boycott” alongside the large Tesla logo, as if to read “heil Tesla” or “boycott Tesla" on to the nine meter high building on Wednesday night

An activist group projected a photo of billionaire Elon Musk making a controversial gesture that resembled a Roman salute on a Tesla factory near Berlin this week, with a single word above the world’s richest man: “Heil.

It’s all kicking off. Elon Musk’s very dodgy gesture at Trump’s inauguration has sparked outrage, with many saying it looked like a Nazi salute. Activists projected “Heil Tesla” onto his