Max Password Sharing Crackdown to Kick Off Next Week, WBD Exec Says
Max's password sharing crackdown will kick off next week with some "early, gentle messaging," according to WBD exec JB Perrette.
Max will start cracking down on password sharers next week
After months of dropping hints about a password-sharing crackdown, Max will begin “messaging” suspected streaming freeloaders starting next week. “We will kick off literally in about a week,” Warner Bros.
Max Password-Sharing Crackdown Looms, Warner Bros. Discovery Streaming Chief Says
Warner Bros Discovery's streaming chief said Tuesday that Max soon will begin start "some very early, gentle messaging” to subscribers about sharing passwords.
Max to begin cracking down on password sharing next week and new series announced
Max will begin its password-sharing crackdown next week, beginning with “very early, gentle messaging” directed at high-usage users. The announcement, made by JB Perrette, CEO and President of Global Streaming and Games at Warner Bros.
Max's password-sharing crackdown is coming — here's when it will begin
Max first confirmed it would be joining Disney Plus and Netflix in the password crackdown business back in March 2024, and now WBD's CEO and President of Global Streaming and Games, JB Perrette, has stated that Max (h/t The Wrap) will begin warning subscribers about the crackdown next week.
Max’s password sharing crackdown starts soon with new member fees set to launch in early 2025
As Deadline reports, Max is going to target higher data users first with "gentle messaging" encouraging them to stop sharing their logins and add an additional account instead. Those reminders are set to start showing up as soon as next week. But that messaging is going to become less friendly as time goes on in 2025.
Max's password sharing crackdown starts next week
Discovery-owned HBO streaming service is about to start its password sharing crackdown next week. This is according to CEO JB Perrette (via TheWrap), who announced the news at a conference hosted by Wells Fargo on Tuesday.
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‘The White Lotus’ Season 3 to Debut in February
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WBD’s Perrette: Amazon could distribute Max in key Euro markets
Speaking at the 8th annual Wells Fargo TMT Summit, WBD’s CEO of streaming and games, Perrette discussed the potential of a ...
‘White Lotus’ Season 3 to Premiere in February; HBO Says ‘Euphoria’ Eyeing 2026 Return, ‘Knight of the Seven Kingdoms’ Coming Next Summer
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