NEW YORK, NEW YORK – NOVEMBER 28: The Minnie Mouse balloon floats during the Annual Thanksgiving Day Parade on November 28, 2024 in New York City. This is the 98th Macy’s Thanksgiving Day Parade which was first held in 1924 and only paused from 1942 to 1944 during World War II. (Photo by Kena Betancur/Getty Images)

They’re up, up and — almost — away. The massive helium balloons that will float through City for the Macy’s Thanksgiving Day Parade took shape on Wednesday, when they were filled with helium ahead of the big event.

The New York Liberty and mascot Ellie the Elephant appeared at the 2024 Macy's Thanksgiving Day parade in history-making fashion.

Thousands attend the annual tradition of the Macy's Thanksgiving Day Parade in New York City. This year marks the 98th Parade, featuring fun and festive floats. NBC News' Jay Gray reports from a rainy Thanksgiving Parade and gives us an insight into some incredible floats,

Happy Thanksgiving to all those who celebrate. On Thursday, you’ll get to see the 98th edition of the Macy’s Tha

The best time of the year has arrived, and with it, the winter cold and Thanksgiving, which is the most anticipated celebration by millions of people across the country, but specif

The New York Liberty's mascot Ellie the Elephant has become quite the star in the WNBA world this year, especially as her team took home its first WNBA title in franchise history. She's known for her trendy fashion choices and dance routines.

The Macy's Thanksgiving Day Parade is a beloved tradition that kicks off the holiday season. Here's what to expect at this year's parade: