Netflix shares moved firmly higher in early Wednesday trading, and look set to pass the $1,000 mark for the first time on record, following a blowout set of fourth quarter earnings that cemented its lead as the world's biggest streaming group and triggered a flurry of upgrades from analysts on Wall Street.

The streaming giant gets the latest round of stock price target hikes as experts opine on advertising and live sports upside: "As good as it gets? We don’t think so."

Shares of Netflix rose 13% in afterhours trading as investors cheered the company's first U.S. price hike since 2023. The streaming service's move aims to capitalize on surging demand and sharp subscriber gains in the fourth quarter.