Nielsen told ad buyers that it plans to drop panel-only ratings later this year, a decision that publishers and buyers have ...

Measurement firm's annual intelligence report suggests Black Americans averaged more hours of media consumption and remain on ...

TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...

Q4 2024 Management View CEO Udo Lange highlighted the company’s strong Q4 performance, achieving EBITDA over $200 million for ...

It’s rare that any series crosses 4 billion minutes watched on Nielsen’s weekly streaming rankings, and “Squid Game” is the ...

It’s likely that Squid Game will continue to put up impressive numbers, since according to Netflix the second season was ...

The Big Bang Theory finished 2024 as the year’s “most-binged title” in streaming, according to a new report from Nielsen. The ...

Engaging Black audiences: How brands impact, grow and win with inclusion. As Black consumers continue to be digital ...

Panels aren’t going away, mind. Panel data will be part of Nielsen’s Big Data + Panel offering, which earned Media Rating ...

Streaming is transforming media. Nielsen’s new ARTEY Awards recognize 2024’s most-watched streaming TV shows and movies.

Walt Disney maintained its lead in U.S. TV viewing share in December, bolstered by holiday movie marathons and strong ...

Black audiences spend 32 hours on apps and websites on their smartphones and tablets —two hours more than the total U.S.