Retail media is evolving rapidly. Here are five predictions that could shape the future of advertising and redefine how ...
Retailers should always have a shopper-first mentality – and sometimes that may mean having to deprioritize their retail ...
Hy-Vee is continuing to build out its retail media network, RedMedia, through a new partnership with Grocery TV.
The grocery chain added more than 10,000 in-store screens to make it easier for brands to reach its customers through digital ...
In prior holiday seasons, Mars United execs offered AdExchanger end-of-year commerce perspectives as a rare bird in the ...
Digital analytics expert Marieke van Bruggen shares her insights into the most common mistakes retail executives make when ...
This establishes definitions and measurement standards for proving the effectiveness of retail media network campaigns. The ...
Bureau of Labor Statistics reported retailers lost 28,000 workers in November. But the widely reported BLS data obscures ...
Hy-Vee has teamed with in-store retail media platform Grocery TV to power more than 10,000 screens at key shopper touchpoints ...
Koddi, the leading retail and commerce media technology for enterprises, and Skai, an omnichannel advertising platform specializing in commerce media, today announced a new demand-side integration ...
The AdNews end of year Perspectives, looking back at 2024 and forward to next year.