Multiple wildfires, including the Palisades Fire and Eaton Fire, are raging across Southern California Friday, leaving at least 11 dead and burning more than 10,000 homes across 27,000 acres, officials say.

For years, renowned fire experts Jack Cohen and Stephen Pyne have tried to shift the conversation on fire prevention strategies. This week’s destruction, they say, could have been minimized.

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The couple met with emergency medical workers and people who evacuated their homes in Pasadena, Calif., near the giant Eaton blaze.

With strong winds, dry conditions and no immediate end in sight, analysts project total economic losses of $50 billion to $150 billion.

The Los Angeles wildfires are set to be the costliest blaze in U.S. history, analysts said Thursday, as the first initial estimates of damage from the infernos soared with their unchecked spread. Total economic losses from the fires are now pegged at close to $50 billion,

T he fires that are burning through southern California may be shocking, but they are not surprising. Anyone who lived in the Hollywood Hills was aware of the danger. And for anyone who forgot, their annual insurance renewal provided a reminder at considerable expense.

The destruction caused by the Los Angeles-area wildfires, possibly the worst ever in California, is almost certain to rank as one of the most costly natural disasters in U.S. history, with the total economic toll well into the tens of billions of dollars.