Arthur Sadoun responded to the proposed mega-deal in a video to staff, a week after Snoop Dogg declared Publicis the world’s ...

The Publicis CEO has hit back and had his say on the merger that stole his agency’s thunder last week.

Amid the Omnicom-IPG merger, here are a few lessons that The Office can teach us about managing marriage of different ...

A deal of this magnitude will have implications far beyond Omnicom and IPG. Agency heads tell us what they think of the ...

Perhaps unsurprisingly, the resounding sentiment across the industry is a profound sense of anxiety and uncertainty.

CEO Arthur Sadoun said the new holding company 'will require every leader to be focused internally on integration.' ...

IPL merger may drive efficiency and innovation, it could also disrupt client-agency relationships, lead to job losses, and ...

In reality, while this merger shakes up the commercial world, its impact on the public sector feels overstated. The ...

Ad Holding Company of the Year 2024 was the year ad holding companies became interesting again. First we had Publicis Groupe ...

Given the recent upsurge in Zeta Global shares, we analyze its current position to determine whether investors should play it or let it go.

As Omnicom looks to buy Interpublic, the biggest story in marketing services for a decade could have positive knock-on ...