There was something telling in the latest example of ­idiotic and woke corporate virtue signaling that came courtesy of ...
There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...
Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...
Jaguar will reportedly buy back almost 3,000 I-Pace EVs from the 2019 model year because their batteries may catch fire.
Notably for a car company, there are no cars in the ad. In response to the video posted on X by Jaguar, Elon Musk wrote: "Do ...
Jaguar's boss called out critics of its latest video advertisement for their "vile hatred" and "intolerance." The brand needs ...
Jaguar has evolved from its days as a motorcycle sidecar company. Now a favorite of the royal family, it's latest rebrand has ...
Jaguar, industry publication Automotive News explains, hopes to transform itself to serve “a more exclusive and dramatically ...
The managing director of Jaguar is defending the luxury car company after it faced online criticism for a controversial ...
Jaguar is addressing a longstanding fire risk issue with its I-Pace EV by agreeing to repurchase 2,760 vehicles sold in the ...
X users compared the Jaguar brand to the Bud Light controversy after the company released a modernist ad to debut its new ...