Will the Omnicom-IPG Merger Deliver What the Ad World Needs?
This merger isn’t just an opportunity for Omnicom and IPG; it’s a wake-up call for the entire industry to reimagine its ...
B and T29d
Omnicom To Acquire IPG
It’s official—Omnicom has announced that it will acquire IPG, subject to regulatory approval. It will be an all-stock transaction with IPG shareholders receiving 0.344 Omnicom shares for each ...
Ad Age29d
What Omnicom-IPG means for the media marketplace
Are you a print subscriber? Activate your account. 1 day 15 hours ago By Erika Wheless - 3 days 21 hours ago By Hans Greimel - 6 days 2 hours ago By Jon Springer - 6 days 4 hours ago 1 week 1 day ...
Campaign Asia23d
The $31 billion Omnicom-IPG deal has industrial logic but also many caveats
I first heard unsubstantiated chatter that IPG had reached out to Omnicom about a deal at the end of 2023 but the two US companies insisted to Campaign it was not true. Omnicom was in the final stages ...
The Financial Express26d
Omnicom-IPG Merger: What do they stand to gain or lose?
The advertising industry is no stranger to seismic shifts, but the announced merger between Omnicom Group and Interpublic Group (IPG) has seemingly sent shockwaves through an already volatile $772 ...
Campaign Asia29d
Adland reacts to Omnicom-IPG mega-merger
Madison Avenue's tectonic plates shifted as Omnicom and Interpublic Group (IPG) announced a game-changing merger last night (December 9), forging what is set to become the world's largest advertising ...
Business Insider29d
After the Omnicom-IPG merger, these are the ad M&A deals industry insiders think could be next
The US ad industry has barely grown over the past few years. By combining, Omnicom and IPG are looking to ensure their survival. Some industry insiders think that the Omnicom-IPG tie-up is just ...
Exchange 4 Media29d
Omnicom-IPG takeover: Indian ad land sees consolidation but with complexities
The recent acquisition of Interpublic Group (IPG) by Omnicom Group has sparked significant discussion across the advertising industry. This consolidation, one of the largest in history ...
Consolidation Alone Won’t Solve Media Challenges
Discovery and Comcast are expected to attempt to spin off their cable TV businesses, which could set the stage for other ...
Business Line27d
Omnicom-IPG merger: How it will change the Indian ad landscape
But a decade later, the ad world threatens to be shaken up as Omnicom has announced it is acquiring Interpublic Group (IPG). If the deal goes through, the all-stock takeover will create a global ...
MM&M27d
Omnicom and IPG ‘huddling together as cold winds blow’: Martin Sorrell
In what portends to be a watershed moment for global advertising, Omnicom Group and Interpublic Group (IPG) have unveiled their intention to forge a $31 billion advertising colossus — a union that ...