The department store reported a revenue decline of 9.3% and named Ashley Buchanan, chief executive officer of Michael's, as ...
For the second year in a row, safety concerns topped the list of media challenges anticipated by advertisers, agencies and ad ...
The framework released this morning by the ARF divides TV into six clusters that can be combined into two new mini universes ...
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Rather than measuring clicks and impressions, "Times" plans to find a better way to understand campaign results based on what ...
By leveraging CGI and virtual production methods, the toy manufacturer took a step out of its comfort zone in order to mirror ...
High viewing of NFL content - and Major League Baseball post-season action - pushed media companies' results higher.
Ally Bank's videos document a day when customer care specialists offered to help customers with their financial challenges.
"It is beyond reckless for the government to demand Google hand over data its consumers have entrusted to them to anyone who asks," the tech industry group NetChoice argues.
The campaign flips the script on language and visuals used to hawk products on Black Friday and the leadup to the holidays into a call for life-saving donations.
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