If you missed out on Black Friday, Swifties can purchase the “Taylor Swift | The Eras Tour Book” online soon. Here's how.

Walmart’s greater scale, skill at marketing discretionary items, private-label grocery line, and online shopping helped the ...

Get your hands on Taylor Swift's exclusive Eras Tour merchandise, including the official tour book and vinyl album.

Parents of teenage daughters and youngsters in their late 20’s were up and about to buy Swift’s Eras Tour book priced at ...

Taylor Swift's self-published "The Eras Tour Book" was released exclusively at Target on Black Friday.

Calling all Florida Swifties! Taylor Swift has two exclusive releases available only at Target on Black Friday. Here's what ...

The pop star and retail giant teamed up for exclusive versions of "The Tortured Poets Department: The Anthology" and her ...

The pop singer’s ‘The Eras Tour Book’ release didn’t trigger the same kind of excitement that typically follows when her ...

Taylor Swift fans and their parents lined up outside some of Target stores early on Black Friday to buy copies of her new ...

Target's exclusive, in-store launch of Taylor Swift's new Eras Tour book on Black Friday paid off early with lines outside ...

Swift’s first-ever book is “filled with my own personal reflections, never-before-seen behind the scenes photos, all the ...